Mark Cuban’s Fireside app in talks to raise at $125M valuation

Mark Cuban’s interactive platform Fireside, which helps creators reach audiences through live and virtual shows, is in talks to raise its Series A financing round and plans to make a push into web3 and metaverse in within months, two sources familiar with the matter said.

Fireside is engaging with investors to raise about $25 million at a valuation of $125 million, the sources said, requesting anonymity as the deliberations are ongoing and private.

The platform has been able to attract a number of high-profile creators to its platform, including Jay Leno, Michael Dell and screenwriter and Entourage creator Doug Ellin.

The app offers creators the ability to distribute their shows everywhere (outside of the app) with the click of a button and supplies them with what it calls “sophisticated analytics” to help them understand the kind of content that is resonating well with the audiences in real time.

Image Credits: Fireside

The startup – founded by Cuban and Falon Fatemi, a Google alum who also co-founded customer intelligence platform Node – plans to launch NFTs and have a metaverse play in Q2 this year to help creators monetize their work, the sources said. It’s also exploring undertaking a community DAO, they said.

It’s also in early discussions with a number of firms including Netflix for a strategic partnership, one of the sources said.

Fireside declined to comment.

The startup, which counts Cuban, the Chainsmokers, HBSE, Goodwater, Animal Capital and NFL stars Larry Fitzgerald and Kelvin Beachum and former NBA star Baron Davis among its backers, has raised about $8 million to date, a person familiar with the matter said.

In November, TechCrunch reported about Fireside’s efforts to raise a “seed+” financing round.

“For the first time, whether it’s Web2, Web3 or VR, we have a tactile platform that allows content creators to hear and see how their audience is responding to live content. It’s as close to being in real life as you can get,” Cuban told TechCrunch at the time.

A number of startups including Andreessen Horowitz-backed Clubhouse and entrepreneur and investor David Sacks’ Callin are betting that the next wave of social networks would allow creators to directly engage with their fans and change the economic models for how and what they earn.

Credit belongs to :

You May Also Like

Nigerian proptech Spleet gets $2.6M led by MaC VC to scale its property management products

For the average individual living in Lagos — Nigeria’s most populous city, with over 20 million people — apartment hunting is an extreme sport. Not only is rent expensive — low- to middle-income housing can cost between $1,000 and $5,000 yearly — but renters must also pay a year in advance, sometimes even two before […]

Nigerian proptech Spleet gets $2.6M led by MaC VC to scale its property management products by Tage Kene-Okafor originally published on TechCrunch

App Store experienced sharp revenue drop in September, Morgan Stanley says

Apple’s App Store suffered a 5% year-on-year dip in net revenue in September according to a note from Morgan Stanley analyst Erik Woodring. This is the biggest drop in App Store revenue since the financial services company started tracking its data. Woodring said gaming was the biggest reason for the decline as the sector plunged […]

App Store experienced sharp revenue drop in September, Morgan Stanley says by Ivan Mehta originally published on TechCrunch

error: Content is protected !!