google business profile
Google Business Profile listing greatly increases the online exposure of your business.
Google Business Profile Facts
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FACT #1 : Massive User Reach
Google My Business is used by millions of businesses worldwide. As of my last update in September 2021, over 150 million businesses had claimed their Google Business Profiles.
FACT #2 : Local Intent
According to Google, 46% of all searches have a local intent. This means that many people are looking for businesses and services near their location, highlighting the importance of having an optimized Google Business Profile.
FACT #3 : Direct Interaction
Businesses with a verified Google Business Profile can directly communicate with customers through features like messaging and Q&A. This helps foster engagement and address customer inquiries in real-time.
FACT #4 : Customer Influence
Customer reviews play a significant role in the decision-making process. Businesses with positive reviews are more likely to attract new customers, while 88% of consumers trust online reviews as much as personal recommendations.
What is GBP?
As an entrepreneur, you are always looking for ways to grow the online presence of your business. Having a Google Business Profile (GBP) page is not only vitally important to that growth, but the Google’s verification process also serves to further legitimize your business on the internet and to the public at large.
Creating a Google Business Profile listing will also greatly increase the online exposure of your business and allow people to more easily find your business location.
Additionally, a verified GBP account allows you to:
- Add additional business or branding photos
- Write more detailed business descriptions
- Collect important reviews from customers
- Post days open and hours of operation
- Upload videos to your business profile
- Offer various specials or coupons to customers
- Initiate real-time updates or announcements